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Vadilal to launch flavoured milk in Uttar Pradesh

Vadilal, the leading ice cream major in northern India has forayed into dairy sector with launch of flavoured milk 'Power Sip'. It has been launched in Gujarat and Maharashtra and with favourable response, the company is introducing it in Uttar Pradesh where it enjoys high market share. The flavoured milk is priced at Rs.18/- and comes in different flavours like rose, kesar, elachi and will also come with new flavours like chocolate, badam and coffee.

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