Campco to launch premium chocolate brand "Dairy Dream"

Details: Category: Biscuits and Confectionaries

Campco (Central Arecanut and Cocoa Marketing and Processing Cooperative Ltd) is launching a premium chocolate under the brand "Dairy Dream". It will be a cocoa based butter chocolate and will be priced at Rs. 20 for a 35gm of chocolate. Currently, the company is well entrenched in tier II & III towns, now is its maiden attempt to have a go at cities and malls. It is planning to strengthen its distribution network. It may be noted, the company has a large plant in Kemminje, a village near Puttur, Dakshina Kannada